Saturday 13 November 2010

The Art Of Film Design Throughout Cinema History

Oscar Fischinger gives serious thought in the relationship between the music and visual effects. Fischinger's practice of subordinating the visual rhythm to the audio was repeated in the motion graphics and title design.

From these two clips i can clearly see that the beat in the music makes something in the picture move. For example in the Monsters Inc sequence the doors are the main features that are moving to the beat. Also the doors position where the text is placed. In The Man With The Golden Arm the white stripes also positions where the text goes. These two title sequences are very similar in their styles.

Man With the Golden Arm

Monsters Inc Title Sequence

James Bond

The Art Of Film Title Design Throughout Cinema History

Homework:


  • From this article I have learnt that " Humorous phases of funny faces" was the first ever animated film, it was the first to feature an animate title opening. It was made in 1906 and directed by J.Stuart Blackton.

  • The big innovations of title animation and motion typography don't really emerge until well after the Second World War.


  • Ralph Spence was the highest paid title writer in the industry, earning $10,000 a picture fro his one-liners.


  • During the 1920s and 30's, European cinema was deeply influenced by modernism, Black letter fonts in the opening credits were used for horror, ribbons and flowery lettering suggested love, and typography that would have been used on 'wanted' posters would be for a western.

The True Birth Of A Title Sequence

  • 1950s was the era in which the discipline of the film title sequence was actually born.


  • Maurice Binder worked on the title designs of 14 films about the Agent 007, including the first episode "Dr.No". Binder created the famous gun-barrel sequence, which became the signature for the Bond series.